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Social media

Content calendar

Also known as: Editorial calendar, Posting calendar

A visual plan showing when each piece of content will publish across channels.

In detail

A content calendar is a dated grid where scheduled posts, drafts, published content and campaigns are visible together so a team can plan for gaps and overlaps. Byvano's calendar is drag-and-drop: moving a post to a new day reschedules it in-place with no composer re-open, and the daily post limit is enforced visually so a day over the Shopify / Instagram daily cap flags before publish time.

Examples

  • A brand drags its weekly product-launch Reel from Friday to Thursday and sees that Thursday already has a post from the UGC queue, so the system suggests Saturday instead.

Related terms

This term is used throughout Byvano — a shoppable video + social scheduling app for Shopify, WooCommerce and any website. See how it works or browse all glossary entries.